Theosophical Book Concern: Difference between revisions
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The '''Theosophical Book Concern''' was a publishing house that operated at 426 Athenaeum Building, 26 E. Van Buren Street, Chicago, operated by the Chicago Lodge in the 1890s. Many of its publishing projects were coordinated with the [[Theosophical Publishing Society (London)|Theosophical Publishing Society]] based in London. | The '''Theosophical Book Concern''' was a publishing house that operated at 426 Athenaeum Building, 26 E. Van Buren Street, Chicago, operated by the Chicago Lodge in the 1890s. Many of its publishing projects were coordinated with the [[Theosophical Publishing Society (London)|Theosophical Publishing Society]] based in London. A later company called the '''Chicago Theosophical Book Concern''' is described [[Theosophical Book Concern#Chicago Theosophical Book Concern|below]]. | ||
In 1912, ''' | == History == | ||
In 1912, [[The Theosophic Messenger (periodical)|''The Theosophic Messenger'']] reported: "the Chicago Lodge has generously donated to The American Section its Book Concern, and the gift has been accepted by the Board of Trustees, subject to confirmation by the Convention."<ref>"Offical Changes" ''The Theosophic Messenger'' 13.12 (September, 1912), 691.</ref> '''A company of the same name''' was formed that year by combining the original Theosophical Book Concern with the [[Theosophic Book Corporation]] and [[L. W. Rogers|L. W. Rogers']] [[Theosophic Book Company]], to create a major book distributor and publisher for the [[American Theosophical Society]]. [[A. P. Warrington]] was President of the corporation, with [[Irving S. Cooper]] as Vice President and General Manager. In 1916, Eleanor Broenniman, then manager of the company, traveled to Adyar to establish "such a relation with Adyar as will enable the American Section to procure, or produce and distribute with the highest degree of efficiency and general effectiveness the entire literature that goes as Theosophy."<ref>Joy Mills, ''100 Years of Theosophy in America: 1875-1975''. (Wheaton, IL: Theosophical Publishing House, 1987), 56-57.</ref> | |||
Consequently, the Section's book business became an agency of the [[Theosophical Publishing House (Adyar)|Theosophical Publishing House in Adyar, India]], and in 1918 the Book Concern's assets were transferred to the agency. [[American Theosophical Society]] President [[Albert Powell Warrington|A. P. Warrington]] reported, | |||
<blockquote> | <blockquote> | ||
"Mrs. Broenniman, the Manager of the American Theosophical Publishing House, has purchased an improved site adjoining Besant Gardens and has established the business of the Publishing House there. The buildings are adequate to accommodate all the activities of the House, including book binding, publishing, and the wholesale and retailing of Theosophical books."<ref>A. P. Warrington, "Report of the T.S. in America: The Book Business," ''General Report of the T. S., 1918'' (Adyar, Madras, India: Theosophical Publishing House, 1919), 39.</ref> | |||
</blockquote> | </blockquote> | ||
In 1921, however, the book business was returned to the American Section. [[Annie Besant]] summarized her ideas about book publishing in her Presidential Address of December, 1921: | |||
<blockquote> | |||
I have adopted the ... plan of leaving Theosophical Publishing in each Section to the Sectional Officers ... I am therefore transferring the business of the American Branch of T.P.H. to the American Section, and while in this and in another similar transfer the royalties will continue to be paid to the authors, the publishing profit will go the National Section. The National Society is taking all the stock at cost price.<ref>Joy Mills, ''100 Years of Theosophy in America: 1875-1975''. (Wheaton, IL: Theosophical Publishing House, 1987), 82-83.</ref> | |||
</blockquote> | |||
[[L. W. Rogers]] acted quickly to issue bonds in order to purchase the stock and establish the new book business. He sought a new name, and one was suggested in April 1922 by Miss Gail Wilson: | |||
<blockquote> | |||
She suggested The Theosophical Press. That meets all the requirements. It is new, it is simple, it is dignified, it fully describes the character of the business and yet it is within the vocabulary of the commercial world.<ref>Joy Mills, ''100 Years of Theosophy in America: 1875-1975''. (Wheaton, IL: Theosophical Publishing House, 1987), 83.</ref> | |||
</blockquote> | |||
The former Theosophical Book Concern became the [[Theosophical Press]]. | |||
== Publications == | == Publications == | ||
=== Published before merger === | === Published before merger === | ||
These are some of the titles published: | These are some of the titles published before 1912: | ||
* '''''The Lotus Song Book: a Collection of Songs for the Use of Lotus Circles'''''. Chicago: Theosophical Book Concern, 1907. | * '''''The Lotus Song Book: a Collection of Songs for the Use of Lotus Circles'''''. Chicago: Theosophical Book Concern, 1907. | ||
| Line 23: | Line 34: | ||
=== Published after merger === | === Published after merger === | ||
* Leadbeater, C. W. '''''An Outline of Theosophy'''''. 1916. 3rd edition. Los Angeles | These are some of the titles published in 1912 or later: | ||
* Bonggren, Jacob. '''''The Second Coming of the Christ'''''. Chicago: Theosophical Book Concern, 1912. | |||
* Leadbeater, C. W. '''''An Outline of Theosophy'''''. 1916. 3rd edition. Los Angeles: Theosophical Book Concern, 1916. Available at [http://catalog.hathitrust.org/Record/006508993 Hathitrust]. | |||
* Rogers, L. W. '''''Elementary Theosophy'''''. Los Angeles: Theosophical Book Concern, 1917. | |||
* Rogers, L. W. '''''The Occultism in the Shakespearean Plays'''''. Los Angeles: Theosophical Book Concern, 1917. 2nd edition. | |||
[[File:Theosophical Book Concern letterhead.jpg|400px|right|thumb|Letterhead from a 1953 letter]] | |||
== Chicago Theosophical Book Concern == | |||
A group in Chicago distributed Theosophical books in the 1930s under the name Chicago Theosophical Book Concern.<ref>Diane Brinkerhoff letter to Caroline Tess [National Secretary]. January 6, 1953. James S. Perkins Papers. Records Series 08.06. Theosophical Society in America Archives.</ref> | |||
== Notes == | == Notes == | ||
Latest revision as of 16:45, 10 April 2024
The Theosophical Book Concern was a publishing house that operated at 426 Athenaeum Building, 26 E. Van Buren Street, Chicago, operated by the Chicago Lodge in the 1890s. Many of its publishing projects were coordinated with the Theosophical Publishing Society based in London. A later company called the Chicago Theosophical Book Concern is described below.
History
In 1912, The Theosophic Messenger reported: "the Chicago Lodge has generously donated to The American Section its Book Concern, and the gift has been accepted by the Board of Trustees, subject to confirmation by the Convention."[1] A company of the same name was formed that year by combining the original Theosophical Book Concern with the Theosophic Book Corporation and L. W. Rogers' Theosophic Book Company, to create a major book distributor and publisher for the American Theosophical Society. A. P. Warrington was President of the corporation, with Irving S. Cooper as Vice President and General Manager. In 1916, Eleanor Broenniman, then manager of the company, traveled to Adyar to establish "such a relation with Adyar as will enable the American Section to procure, or produce and distribute with the highest degree of efficiency and general effectiveness the entire literature that goes as Theosophy."[2]
Consequently, the Section's book business became an agency of the Theosophical Publishing House in Adyar, India, and in 1918 the Book Concern's assets were transferred to the agency. American Theosophical Society President A. P. Warrington reported,
"Mrs. Broenniman, the Manager of the American Theosophical Publishing House, has purchased an improved site adjoining Besant Gardens and has established the business of the Publishing House there. The buildings are adequate to accommodate all the activities of the House, including book binding, publishing, and the wholesale and retailing of Theosophical books."[3]
In 1921, however, the book business was returned to the American Section. Annie Besant summarized her ideas about book publishing in her Presidential Address of December, 1921:
I have adopted the ... plan of leaving Theosophical Publishing in each Section to the Sectional Officers ... I am therefore transferring the business of the American Branch of T.P.H. to the American Section, and while in this and in another similar transfer the royalties will continue to be paid to the authors, the publishing profit will go the National Section. The National Society is taking all the stock at cost price.[4]
L. W. Rogers acted quickly to issue bonds in order to purchase the stock and establish the new book business. He sought a new name, and one was suggested in April 1922 by Miss Gail Wilson:
She suggested The Theosophical Press. That meets all the requirements. It is new, it is simple, it is dignified, it fully describes the character of the business and yet it is within the vocabulary of the commercial world.[5]
The former Theosophical Book Concern became the Theosophical Press.
Publications
Published before merger
These are some of the titles published before 1912:
- The Lotus Song Book: a Collection of Songs for the Use of Lotus Circles. Chicago: Theosophical Book Concern, 1907.
- Blavatsky, H. P. The Secret Doctrine, Vol. III. Chicago: Theosophical Book Concern, 1897.
- Fullerton, Alexander. The Proofs of Theosophy: a Lecture. Chicago: Theosophical Book Concern, 1900. 11 p.
- Leadbeater, C. W. The Other Side of Death, Scientifically Examined and Carefully Described. Chicago: Theosophical Book Concern, 1903. Available at Hathitrust.
- Leadbeater, C. W. Some Glimpses of Occultism, Ancient and Modern. Chicago: Theosophical Book Concern, 1903. Available at Hathitrust.
Published after merger
These are some of the titles published in 1912 or later:
- Bonggren, Jacob. The Second Coming of the Christ. Chicago: Theosophical Book Concern, 1912.
- Leadbeater, C. W. An Outline of Theosophy. 1916. 3rd edition. Los Angeles: Theosophical Book Concern, 1916. Available at Hathitrust.
- Rogers, L. W. Elementary Theosophy. Los Angeles: Theosophical Book Concern, 1917.
- Rogers, L. W. The Occultism in the Shakespearean Plays. Los Angeles: Theosophical Book Concern, 1917. 2nd edition.
Chicago Theosophical Book Concern
A group in Chicago distributed Theosophical books in the 1930s under the name Chicago Theosophical Book Concern.[6]
Notes
- ↑ "Offical Changes" The Theosophic Messenger 13.12 (September, 1912), 691.
- ↑ Joy Mills, 100 Years of Theosophy in America: 1875-1975. (Wheaton, IL: Theosophical Publishing House, 1987), 56-57.
- ↑ A. P. Warrington, "Report of the T.S. in America: The Book Business," General Report of the T. S., 1918 (Adyar, Madras, India: Theosophical Publishing House, 1919), 39.
- ↑ Joy Mills, 100 Years of Theosophy in America: 1875-1975. (Wheaton, IL: Theosophical Publishing House, 1987), 82-83.
- ↑ Joy Mills, 100 Years of Theosophy in America: 1875-1975. (Wheaton, IL: Theosophical Publishing House, 1987), 83.
- ↑ Diane Brinkerhoff letter to Caroline Tess [National Secretary]. January 6, 1953. James S. Perkins Papers. Records Series 08.06. Theosophical Society in America Archives.